Sunday, April 3, 2011

Journal Entry 6: Beer florescent signs

Budweiser. Downtown Flag. I chose this because it is so iconic and recognizable. The budweiser logo uses a simple script like font with the 6 sided shape behind it. 

Dos Equis. Downtown Flag. Dos Equis is literally two x's for their logo. the two x's are more iconic than the actual writing Dos Equis. It seems like beer signs often use red to make it stand out. 

Tecate. Downtown Flag. Tecate uses a block like font. the A brakes the line drawn by the top of the letters. I think that without it it would be too straight and boring. 

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